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Signature Consumer Promotion & Contest

Diageo's Signature Whisky is positioned as a premium whisky, for people who dream big and follow their passion. With this positioning in mind, an offer was created where on every purchase of a Signature Whisky, customers had a chance to…

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Yes Bank Customer Acquisition Program

November to January is considered the NRI season for the banking sector in India when many prospective NRI customers make their trips back home and settle their finances. Yes Bank wanted to use this opportunity for customer acquisition of NRI…

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Junior Horlicks – Sales Promotion

Junior Horlicks position themselves as a nutritional health drink which not only helps with healthy weight gain but also contains DHA which helps with brain development in children in the age group of 2-8 years. Junior Horlicks team wanted to…

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Kingfisher Premium Gamified Contest


Cricket tournaments in India, have only grown in popularity and bring together an engaged cricket-crazy audience together. Kingfisher already has a ready audience for its brand, which has always been closely associated with cricket. During the upcoming cricket season, Kingfisher…

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